02 February, 2010

Getting the Most out of your New Business Page

If you had a Business Page on Facebook before the recent changes, you'll want to edit your page layout and also change some permission settings. Here are some tips for getting the most out of the new Facebook Business Page options.
  • Wall Tab: Remember, the new Wall Feed is now the main focal point for fans and page visitors. It is also the entry point to your Business Page. As an admin you will want to check permissions for what types of updates are sent to your Wall tab.
  • Status Updates: Business Page admins can now share a status updates with fans. These updates will get posted to your Business Page Wall and can be seen by fans in their homepage news feed.
  • Less Custom App Space: With the new layout you will need to look at the custom applications you display on the Business Page in the far left-hand space. Ensure you use this space only for apps relevant to your business—like links, notes or RSS feeds. Applications you add for entertainment that are not related to your business should be moved to a secondary tab that admins can rename to make navigation easier. Also, some apps may also need to be moved to secondary tabs because it requires a display width that exceeds what is available in the far left-hand column in the new layout.
  • Focus on Facebook Content: The recent changes also means you should start adding fresh content and updates to your Facebook Business Page on a regular basis, now that you can blast your updates and status to the homepage news feed of your fans.
Souce:Facebook Layouts

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